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Dr. Bronner's Magic Soapbox (2007)
Runtime: 88 mins
Synopsis: "Dr. Bronner's Magic Soapbox" is an offbeat, funny, and ultimately moving documentary about a socially responsible company and the family that runs it. Dr. Emanuel Bronner was a master soapmaker, self-proclaimed rabbi, and, allegedly, Albert Einstein's nephew. In 1947, after escaping... "Dr. Bronner's Magic Soapbox" is an offbeat, funny, and ultimately moving documentary about a socially responsible company and the family that runs it. Dr. Emanuel Bronner was a master soapmaker, self-proclaimed rabbi, and, allegedly, Albert Einstein's nephew. In 1947, after escaping from a mental institution, he invented the formula for 'Dr. Bronner's Magic Soap,' a peppermint-infused, all-natural, multi-purpose liquid that can be found today in every American health food store. On each bottle of his soap, he printed an ever-evolving set of teachings he called 'The Moral ABC,' designed, in his words, 'TO UNITE ALL MANKIND FREE!' --© Balcony Releasing [More]
Genre: Dramas
Starring: Ralph Bronner
Reviews
Swirl together hemp, peppermint, vitamin E and a huge dollop of weirdness, and you have one of the most strangely brewed documentaries in years.
What emerges is a complex portrait of a man who cares more for humanity than for his own children, often left to languish in orphanages while their father scoured bodies and minds.
A bittersweet story of a family and the surprising effects a crusading eccentric can have on them.
Although the segments featuring Bronner's son, Ralph, veer uncomfortably toward hagiography, director Sara Lamm balances out the love fest by exploring the dark side of being a soap-hawking prophet and the toll that ALL-ONE-FAITH took on Bronner’s family.
A movie that means well and does no harm, only good. So there should be an audience for this mild, friendly little effort.
Tyro helmer Sara Lamm satisfyingly stitches together the family soap opera into a comfortable crazy quilt without sacrificing its unique, oddly topical edge.
You know there's a story behind Dr. Bronner's Magic Soap, and filmmaker Sara Lamm hopes you're interested in hearing it. Luckily the story behind the suds is a pretty good one.


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