Fox Climbs Into the Ring With WWE for More Movies
Can you smell what they're cooking?
Ready for more action movies starring WWE wrestlers? We hope so, because that's exactly what you're about to get.
Variety reports that World Wrestling Entertainment has signed a first-look deal with 20th Century Fox that should help beef up the presences of John Cena, Glen "Kane" Jacobs, "Stone Cold" Steve Austin, and Lord only knows who else at a theater near you.
The terms of the deal call for WWE Films to "develop, finance, and produce at least one theatrical release and up to four direct-to-video titles annually." As you might expect, the new partners plan to cast the widest net possible -- out with the R-rated pictures, in with the PG-13s:
"We had to refocus where we wanted to go," said Michael Lake, prexy of WWE Films, a former Village Roadshow exec who took the post in October, and quickly began reworking the company's development slate. "There's a strong audience base that is ready for movies that star our guys. A lot of our audience is in the PG-13 area."
The first picture under the agreement is scheduled to be the Renny Harlin-directed 12 Rounds, starring John Cena and reaching theaters in 2009. Cena's last starring vehicle, The Marine, was another Fox-distributed venture, and though the film only took in $22 million at the box office, it did well enough on home video to convince Fox that there was something worth pursuing in WWE projects. Or, as Fox senior VP Tom Siegrist so eloquently put it, "This partnership allows Fox to capitalize on this global audience and the WWE brand's continued expansion into the filmed entertainment medium."
Source: Variety
Variety reports that World Wrestling Entertainment has signed a first-look deal with 20th Century Fox that should help beef up the presences of John Cena, Glen "Kane" Jacobs, "Stone Cold" Steve Austin, and Lord only knows who else at a theater near you.
The terms of the deal call for WWE Films to "develop, finance, and produce at least one theatrical release and up to four direct-to-video titles annually." As you might expect, the new partners plan to cast the widest net possible -- out with the R-rated pictures, in with the PG-13s:
"We had to refocus where we wanted to go," said Michael Lake, prexy of WWE Films, a former Village Roadshow exec who took the post in October, and quickly began reworking the company's development slate. "There's a strong audience base that is ready for movies that star our guys. A lot of our audience is in the PG-13 area."
The first picture under the agreement is scheduled to be the Renny Harlin-directed 12 Rounds, starring John Cena and reaching theaters in 2009. Cena's last starring vehicle, The Marine, was another Fox-distributed venture, and though the film only took in $22 million at the box office, it did well enough on home video to convince Fox that there was something worth pursuing in WWE projects. Or, as Fox senior VP Tom Siegrist so eloquently put it, "This partnership allows Fox to capitalize on this global audience and the WWE brand's continued expansion into the filmed entertainment medium."
Source: Variety
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on Feb 27 2008 05:23 AM Okay, this could work - and here's how. Step 1 - WWE bring back Eugene. Step 2 - Eugene to star in the WWE's next theatrical release entitled: I Am Eugene. It is a story of a mentally challanged man who battles the legal system in order to win back custody of his beloved daughter. With the help of his tutor, William Regal, he prepares to face the head of state in a HELL IN A CELL MATCH. Rated R. Step 3 - Film is a commercial and critical success. Oh yes!!! (Reply to this) |
![]() on Feb 27 2008 06:02 AM Here's how this is good for movies ..... No, actually this sucks. WWE stars so far act about as well as Richard Simmons dresses. (Reply to this) |
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on Feb 27 2008 08:01 AM I think they should cast WWE guys in supporting roles, with legit actors. I felt the Rock did a better job on BE COOL because he wasn't the lead. (Reply to this) |
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on Feb 27 2008 08:02 AM Hornswaggle baby. Hornswaggle. (Reply to this) |
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on Feb 27 2008 10:14 AM Why does it feel like the movie industry is stuck in the 1980s? (Reply to this) |
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on Feb 27 2008 10:27 AM Any film that begins with a WWE in the credits....is bound to suck....and hard. Just a gimmick to make money from the WWE faithful. Sad stuff. (Reply to this) |
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on Feb 27 2008 10:33 AM WWE needs to take the second W out of their name since nothing they do is really wrestling anymore. (Reply to this) |
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on Feb 27 2008 10:41 AM Be Cool was absolute garbage, and the Rock was the only decent thing in it. one of the worst movies ever made... Other than "dwayne johnson", aka the rock...nobody else really needs to act in movies. just make this crap straight to dvd. give us some goofy action scenes, some b33bies...and don't try to take yourself too seriously. thats all they should...and can do. best "wrestler" in a movie, hands down...Andre the Giant in The Princess Bride. frikkin classic... (Reply to this) |
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on Feb 27 2008 10:42 AM In reply to this comment (#1605619) When was it ever? Do you think it was real back in the 70's or something? (Reply to this) |
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on Feb 27 2008 11:31 AM In reply to this comment (#1605650) I think you misunderstood my comment. Pro-wrestling was hugely popular in the 80s, maybe you don't remember. (Reply to this) |
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on Feb 27 2008 12:12 PM I expected it. The fact is that there's a major market for schlock films these days. File all the WWE films that they will make under the Segal, Van Damme, Lundgren and soon-to-be-(Vinnie) Jones section at your local Blockbuster. Face it people, if you live in a trailer park, your 5-year-old wears a sleeveless Skoal t-shirt to kindergarten, your Granny wears a knitted-Budweiser sweater, you tape NASCAR and always, ALWAYS get pay-per-view for the WWE events...you will buy, rent, or download these films! The market for middle America is bigger than you think. (Reply to this) |
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on Feb 27 2008 12:58 PM Dont Tase me Bro, you are sad joke, all my friends that watch wrestling are rich, smart and get all the women. You are just a sad little ***. (Reply to this) |
![]() on Feb 27 2008 01:19 PM Renny Harlin John Cena "Action Movie" = Best time ever! Please leave brain at door and call Michael Bay and tell him he's no longer the king of sh*t! (Reply to this) |
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on Feb 27 2008 03:19 PM In reply to this comment (#1605849) What a stupid ****ing thing to say. (Reply to this) |
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on Feb 28 2008 12:30 PM ajmk123 I am totally burned by your rebuke. I thought I was made of sterner stuff, thought I could withstand the toughest of criticisms out there...and then you posted your total, Grade-A certified slam on me. I'm clearly waaaaaay out of my league with your trash-talking skills. Where did you hone them? Watching '8-Mile'? I'm not sure where you perfected your total word-ownage of me online to the world wide web, but dude...it's very clear: I am, as you say, a sad little ***. No need to waste any more of your time on me...as I'm sure you've impressed all your friends with your wealth, intellect/intelligence and womanizing--all credited to watching WWE pay-per-view broadcasts and the like. Watching sweaty guys with shrinking testicles from 'roids, in 'tights' rolling around on each other for entertainment must be ultimately satisfying for you bro. If that's how you get woman, money and smarts, then I guess I've been mistaken all along! Stone Cold Steve Austin for the Oscar in 'The Condemned'! (Reply to this) |
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